It's no surprise that Britain's ska-tinged comedy rock act 7 Seconds of Love is the creation of Joel Veitch, the Internet animator behind cult website www.rathergood.com and Quizno's ads featuring the infamous %Spongmonkeys. After recruiting his brother Alex Veitch to play keyboards, Joel met the five other musicians who would round out the act -- Pat Schulenburg (guitar), Ed Snow (drums), Ed Harding (trumpet), Ian Paterson (saxophone), and Stephen Pattison (bass).
© 2008